Wall Street Journal
News you can use
My last post talked about Facebook’s Mobile app opening geo-aware features. What if news had that same concept? When it comes to breaking news, the importance to the consumer is “does it matter to me?” If the event was in your neighborhood, wouldn’t you want to know? And if you travel around during the day, wouldn’t you want to know no matter where you were? Well, your phone knows where you are (scary thought, but true). Now you just need to tie that to a news organization and a mobile app. Read More...
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Broadcast Employment
Tue, February 23, 2010 Filed in: Television | Business
The broadcast and entertainment industry rely on advertising. Companies don't advertise unless they have the budget for it. Companies have the budget for it if they sense people are willing to buy. It's the simple cycle. But it puts the broadcast industry near the end of the food chain. Is Congress making it worse? Read More...